Fashion isn't just for humans say a Maidstone couple with a business for dog owners who want their pooches to win best-dressed in show.

Jonathan and Ashton Rose, who own Aurora Pets, launched their online shop in February and have been having great success.

The pair were inspired to source clothing from the world's top doggy designers after adopting Yianni, a French bulldog.

As well as collars, harnesses, and leads, Aurora Pets stocks t-shirts, hoodies, coats, and even bow ties for the more fashion-concious canine.

Customers may also want to spoil their four-legged friends with luxury toys, grooming products, and accessories.

Mrs Rose, who previously worked for Kent County Council, said: "We found with a dog that they are part of the family and we want the best for them. People like to look nice themselves and why not have that for your pets too."

The website is also home to the couple's blog where they discuss raw feeding and recipes along with reviews of popular dog walking spots and tips for visitors.

They recently featured Maidstone's own Mote Park complete with a video of the landscape filmed with a drone.

"There are great walking blogs out there but sometimes it's nice to have a video to capture movement. We have fun making them and Yianna loves it going on walks."

Lynsey Noble, whose dog Rocky has more than 1,500 outfits and a diamond encrusted bed worth £1,600, believes love for animals is the reason so many owners want to pamper their pets.

"Us Brits are a nation of dog lovers, if we can give something to our dogs to make them more comfortable or warmer we will do it.

"But if your pet is not comfortable wearing it then don't force them to," she warned.

Anyone who wants their dog to dress to impress can visit the online store at aurorapets.co.uk