A school in Ashford has defended its tough approach to its new uniform policy after hundreds of disgruntled parents called for it to be revoked.

Parents have taken to Facebook to express their anger over the 'expensive' new school trousers and skirts at The North School, which were introduced this autumn.

The group ‘No go for Logo’ has already attracted more than 600 ‘likes’.

It is not known who set the page up, but the reason cited was: “Well, where should I begin. Not only is the logo the size of a pea, the cost of these trousers are expensive. My son regularly plays football during recess and tends to rip/scuff his trousers.

“I am not willing to constantly pay out for black trousers, at the price that they are when I can purchase two pairs for that price. The logo has not affected my son’s education so far and I am positive that it will not hinder him during his GCSEs.”

A petition has also been set up on website change.org asking for the compulsory logo to be removed from the school’s trousers and skirts.

However, the Essella Road school has defended the new uniform policy, stating that the cost compares with other schools in the borough and that they are seeking to prepare their students for the world of work.

Steve Dove, deputy headteacher of The North School, said: "In the past parents and students have sought clear guidance on uniform. We have a uniform that is clear and consistent that enables students to look smart and work comfortably.

"The basic uniform is good quality and costs £35 which I would consider compares favourably with the cost of the uniform for other schools across Ashford.

"We have clear expectations on appropriate appearance for school and want students to focus on their learning without distraction, very few parents have written to complain."

"It reflects a tough economic climate. Our uniform ensures equality and prevents student peer pressure to wear expensive fashion items.

"We seek to prepare our students for the world of work where in some sectors of employment uniforms have to be worn.

"We have clear expectations on appropriate appearance for school and want students to focus on their learning without distraction, very few parents have written to complain. All uniform issues are dealt with on an individual basis and where hardship issues have arisen the school has sought to assist.

"The school is sympathetic to parental views and would like to thank parents for helping to ensure consistency and support the school."

These calls for the North School’s uniform policy to be revoked come two weeks after the Kentish Express reported that up to 60 students had been sent home from the Essella Road school after failing to adhere to the new rules.