People living in an appropriately named road had their 15 minutes of fame during a national television experiment. Residents in Butterside Road, Park Farm, Ashford, took part in a test to work out why toast usually lands butter-side down.

The “Buttersiders” proved that it is more likely that both floor and toast end up worse off when they appeared on BBC1’s The One Show.

Science presenter Marty Jopson explained the theory that the height toast is dropped from, whether when being carried just above waist height or slipping off a sideboard, means toast, when falling, only has time to make a half turn and therefore flips and is more likely to land butter-side down.

The families living in Butterside Road were filmed as they tested the theory by dropping toast.

The experiment proved 41 out of 60 pieces of toast dropped did indeed land butter-side down.

Emma Wheal was among residents who took part in the experiment along with two of her three children, 11-year-old Ashleigh and four-year-old Joshua.

She said: "It was mad seeing them on the telly, especially seeing Joshua's face taking up the whole screen."

Mr Jopson gave three piece of advice to avoid the “butter-side down” problem.

Carry the toast butter-side down - if it falls on the floor a half turn will mean it ends up butter-side up.

If you feel the toast falling, flip it so that it can make a full turn and land butter-side up.

Cut the toast into quarters as they will flip faster and are less likely to end up causing a greasy floor.