A new speed bump designed to slow down supermarket shoppers has been described as ‘brutal’.

The concrete ramp has been installed on the bend into the main car park of Tesco Extra in Park Farm, behind the petrol station.

A pedestrian crossing has been in place there for some time, but the new hump with road markings has attracted a wave of criticism, with some saying there is not enough warning of the high bump.

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One driver said on social media: “It is brutal! There are currently no warning signs as it has just been completed. Really shook me up!

“Not sure how a car loaded down with shopping will get over it!”

Some have noted the height of ramp, and claim it has damaged cars, while others have supported its installation to slow down speedy shoppers.

After visiting the site, Kentish Express reporter Molly Mileham-Chappell said: “The ramp appears to have been built up quite high, and you can see and hear cars scraping their bumpers, even when driving at what appears to be a slow speed.

“As of yet, there appears to be no signs indicating the ramp itself, only a pedestrian crossing sign tucked around the corner out of view of the speed bump.”

Tesco said: “We are always working to ensure our car parks are as safe as possible.

“This week, work is taking place to install a speed bump on a pedestrian crossing at our Park Farm Extra store.

“In addition to the existing 5mph speed limit signage, we are fitting signs to alert drivers to the crossing.”

What do you think of the new bump? Email kentishexpress@thekmgroup.co.uk or write to Kentish Express, Express House, 34-36 North Street, Ashford, Kent, TN24 8JR.