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Take your London money and run for it... that's the advice from a national magazine about moving to Folkestone.
The seaside town has been ranked among some of the coolest areas in the country to buy a house by Shortlist magazine.
The article cites that with the commuter distance on a par with the more fashionable Brighton, but with prices in the Sussex city almost the same as in the capital, Folkestone has gained "our waterfront affections" and could become the place to "kickstart your creative start-up".
It features alongside pads in London, but also other creative hotspots including Cardiff, Bristol and Birmingham.
The Creative Quarter continues to gain a reputation and is attracting world-renowned artists including American photographer Spencer Tunick, who this week launched an exhibition after his latest project involving nude participants from the town.
Later this year Yoko Ono will display at the town's Triennial festival which starts on August 30.
The article also suggests the comparatively low house prices could return a tidy profit in five years.
It says of Folkestone: "It's had a creative revival to attract businesses to the beach, with the newly tricked-out shopping lanes, high-impact office blocks and the Folkestone Triennial encouraging residents to create art out of their town."
In January, the town was also listed by The Guardian as one of the top 40 places in the world to visit in 2014.
What do you think? Is Folkestone one of the coolest places to live in the UK? Join the debate below.