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Business

Marketing agency CFA scoops four awards

By: KentOnline reporter multimediadesk@thekmgroup.co.uk

Published: 10:11, 13 December 2012

CMA wins Agency of the Year title at marketing awards.

CFA pulls off marketing awards

A marketing agency has pulled off a rare quartet of national awards
for its work with the construction industry.

CFA, based in Maidstone, has been named 2012 Construction Marketing
Agency of the Year.

The business, established since 1986, scooped three other awards for
marketing excellence, innovation and creativity.

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CFA topped the 12th annual Construction Marketing Awards, organised by
the Chartered Institute of Marketing Construction Industry Group
(CIMCIG).

As well as Agency of the Year, CFA won accolades for Strategic
Planning and Management, and Best Mobile Campaign for its client
Celotex. It was also highly commended for the Best Digital Campaign
with the same client.

Judges praised CFA for “great client retention, plus good growth and
measurables for their clients.”

David Ing, managing director and former chairman of the Kent
Association for Young Entrepreneurs (KAYE) - part of the Institute of
Directors Kent branch - was thrilled with the four awards.

“Our aim is to be one of the leading marketing agencies within the built
environment and winning these awards is testimony to the hard work and
dedication of the team at CFA,” he said.

CIMCIG chairman Ian Exall added: “The creativity and innovation shown
by our marketers in the toughest times we have worked in is
remarkable.

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"Once again they have shown that quality marketing produces
excellent investment return no matter what the economy is doing.”

Apart from construction, CFA also works for clients in education,
retail technology and lifestyle.

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