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Business

Aesop, Lindex and Belstaff to open stores in Bluewater over coming weeks

By: Chris Britcher cbritcher@thekmgroup.co.uk

Published: 08:25, 16 October 2024

Three new stores will be opening their doors at Bluewater over the coming weeks.

The Greenhithe complex says the openings will come hot on the heels of the UK’s first Miffy store. A pop-up outlet specialising in the popular soft toy was unveiled at the end of last month.

Bluewater is ramping up to its busiest time of the year

Outwear brand Belstaff will start trading at the centre on October 24, cosmetics brand Aesop opens on November 16 and Swedish fashion brand Lindex moves in on November 28.

However, it will be bidding farewell to one of its original anchor stores, with House of Fraser confirming its closure for November 27.

The Aesop outlet will be its first signature store in Kent while Lindex will also be debuting in the county.

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James Waugh, centre director at Bluewater, said: “We are about to embark on one of the busiest and most exciting times in Bluewater’s 25-year history and these openings will be followed by some other fantastic brands very soon.”

A number of additional pop-up stores have opened in the run-up to the festive season - including the Christmas Supermarket and Calendar Club.

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