Tickets for next year’s Kent County Show have gone on sale in November for the first time as bosses bid to tap into the Christmas market.

The Kent County Agricultural Society, which organises the event, have also launched a multiday pass from today after feedback from visitors saying there was too much to see on one outing.

Show manager Lucy Hegarty said: “Past show goers have indicated that they would like to be able to buy tickets for the annual July event in time to give them as Christmas presents to friends and relatives.

“In particular we have had a number of companies inquire about purchasing advance Kent County Show tickets for staff gifts and thank you presents around the holiday season.”

Multiday tickets, only available in advance, will cost £50 with a second costing £35. Single day adult tickets are £19.80 in advance and £22 on the gate, children £5.40 in advance and £6 on the gate.

The Kent County Show takes place on Friday, Saturday and Sunday, July 8 to 10. Details at www.kentcountyshowground.co.uk.