WOULD-BE entrepreneurs are being urged by a Thanet businessman to take advantage of expert business advice before setting up on their own.

Website developer and IT consultant Peter Butler turned to Business Link Kent, the county's impartial business advice agency, when he planned the launch of his new company, nVeracity, which is based in the Kent Innovation Centre, Broadstairs.

"I was referred via Thanet Business Centre to Nick Swift, high growth start up advisor at Business Link Kent," said Peter. "We talked though all my options and discussed the help available."

"Business Link Kent were great. If you are looking for help and advice with getting your business off the ground they are the people to go to."

Nick put Peter in touch with International Quality Management (IQM), a Business Link Kent contractor providing training, mentoring and business development support.

Peter said: "The free consultations with IQM provided an ideal way to take a long hard look at what I was proposing and to challenge my ideas. The process clarified my thinking and convinced me that there really was a local market for someone who wanted to provide good quality, practical IT and web advice."

Peter soon found that word of mouth about his service was ensuring a steady flow of new customers. Business really took off when he began to actively market nVeracity, supported by advice from IQM and Business Link Kent.

For more information about nVeracity, contact Peter Butler on 01843 609317, e-mail peter@nveracity.com or visit www.nveracity.com

To find out how Business Link Kent can help your business get off to a flying start, call 08457 226655, e-mail info@businesslinkkent.com or visit www.businesslinkkent.com