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A tourism agency which promotes Kent has won its first corporate investor.
Visit Kent has won the support of Maidstone-based law firm Brachers in a new initiative.
The corporate investor scheme will see the firm pay an annual subscription to the agency in return for marketing, research, PR, digital and funding advice from the expert tourism team.
Visit Kent already has more than 150 investors from across the industry and local authorities and has welcomed 10 new backers so far this year.
Chief executive Sandra Matthews-Marsh said: “We are delighted to welcome Brachers as the first corporate member of our tourism family.
“The firm has a long history in Kent working with various visitor attractions, food producers, transport companies and local government, and we know they will offer excellent support to our tourism investors.”
Brachers managing partner Jo Worby said: “We are delighted to be partnering with Visit Kent as a corporate investor, given our shared commitment to supporting the tourism industry in the county.
“Working together with Visit Kent means we can offer an enhanced package of expert advice at all stages of the business life-cycle, tailored to the specific issues that face organisations in the tourism and transport sector.
“Ultimately this means we can provide better support to companies who want to ensure they are risk resilient and equipped for sustained growth and success.”