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Bungling bosses at British Airways have advertised the “glittering nightlife” in the city of Leeds in Yorkshire - with a picture of Leeds Castle in Kent.
In a case of mistaken identity the blunder was emailed out to customers by the airline with the heading: ‘Escape this autumn with these great deals’ - suggesting the northern city alongside the likes of New York and Berlin.
But while the city of Leeds boasts many great attractions, Leeds Castle - some 200 miles away in Maidstone - isn’t one of them.
The blunder comes just a week after Monopoly bosses launched their Canterbury version of the popular board game... complete with a picture of Rochester Castle
.
BA customer Ian Guildford, 48, said he was amazed when he spotted the error in his email inbox.
He said: “At first I thought ‘Where’s that?’ I was thinking it might be somewhere in North or West Yorkshire that I hadn’t visited yet.
"Then I thought ‘That’s Leeds Castle’. I double checked on the internet and there it was, the very same picture, in Maidstone, Kent.
"That’s closer to Heathrow than flying here.
“I think it’s a general marketing email sent out to people on its database.
“I just found it funny because it’s one of those things that everyone worries about - that companies have a very London-based, south-based view of our country.
"So when our national carrier doesn’t even know where Leeds Castle is, it makes you worry.”
Mr Guildford, a company director at Ignition Publications, which makes match programmes for the likes of Leeds United, Leeds Rhinos and Yorkshire Carnegie, added: “I know that Leeds has a great deal to offer but not that particular castle.”
A spokesman for BA said: “We’re sorry for the silly mistake. Fortunately our
pilots have no trouble at all recognising Leeds.”