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A town centre jewellers is offering to add a touch of sparkle to one lucky couple’s festive proposal, with a £1,500 engagement ring for one clueless Christmas proposer.
Beaverbrooks, in Fremlin Walk, Maidstone, is offering brides and grooms-to-be a helping hand when it comes to choosing the perfect diamond ring, after finding that four in 10 women in the town are secretly desperate for their partner to pop the question on Christmas day.
And with so many proposals expected this festive season, it seems the pressure is really on to get it right, from the dream location, to the perfect ring.
Nearly 30% of women surveyed admitted that one of the most important factors for a Christmas proposal was their partner knowing the exact type of engagement ring they wanted – with more than half expecting their partner to research their ring size beforehand and get it right first time.
With an estimated 789,775 proposals due to take place across the country this Christmas, the Beaverbrooks is helping prospective proposers pick out the perfect engagement ring with £1,500 towards their chosen sparkler.
Emma Stewart, store manager, said: “The festive season is often billed as a time of love and romance, so it’s no surprise to hear so many women are secretly hoping for a Christmas Day proposal.
“Our research shows just how important it is for couples to get the details of a Christmas proposal right, especially when it comes to choosing the perfect ring.
“With so many different options available, choosing the right diamond can be a nerve-wracking decision, which is why we wanted to give Maidstone brides and grooms-to-be a helping hand and £1,500 towards a stunning ring to make sure their festive proposal goes without a hitch.”
Any partners planning to pop the question this Christmas who would benefit from a helping hand and £1,500 towards the ring, can take the quiz at: www.beaverbrooks.co.uk/your-ultimate-diamond-ring-quiz
Earlier this month Beaverbrooks revealed they have never opened on Boxing Day.
The shop has been in the town centre for more than 13 years and firmly believes that employees at all of its 70 stores deserve to be with their families on the bank holiday.
Emma added: “Christmas is a really busy time for our team members and they work incredibly hard, so it’s fantastic to be able to give them the opportunity to spend extra time with their family and friends.
“When we get new starters they can never believe it when we say that we’re closed on one of the biggest trading days in the retail calendar, they are overjoyed.”