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The Minions were victorious in the sizzling sunshine as crowds once again flocked to Maidstone for the World Custard Pie Championships.
More than 2,000 pies were thrown in jest as 30 colourfully-dressed teams did battle for the prestigious crown at Coxheath's village recreation ground.
These included the French Tarts and the Custard Spies, who has crossed the Channel to provide some continental flavour to the day.
The championships were started in 1967 to raise funds for facilities in the village and has since become a popular tradition, with a wet sponge competition also held for youngsters.
The custard pie recipe is a closely-guarded secret, and one which was whipped up originally back in 1967 by then children's entertainer and personality Mr Pastry.
This year's event, however, was tinged with sadness following the recent death of former mayor and councillor Brian Mortimer, who organised the event with founder Mike FitzGerald.
A minute's applause was held in his memory before the matches begun, with The Minions ultimately taking the honours, beating I Love Marshmallows in the final.
Mr FitzGerald said: "It was another really splendid day with a real carnival atmosphere in the sunshine.
See the best of the day's pictures in our gallery below
"Everyone really enjoyed themselves and many said they were already looking forward to coming back next year.
"The kids were queuing up to take part in the wet sponge competition - we were probably only expecting about 50 but there were more than 70 wanting to have a go.
"Obviously it was a poignant occasion this year and I think it was a fantastic tribute to Brian.
"A lot of people came up to us and said they remembered him as an outgoing guy who loved to get things done and help communities.
"You never quite know how these things are going to go but it seemed like a fitting tribute."