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Police are investigating Kent cases of "sextortion" - where hackers threaten victims to pay up or their families will be told they watch pornography.
At least two alleged incidents in Medway have reported being scammed this week.
Nationally, more than 100 reports have been made to Action Fraud.
Hackers approach victims claiming to have evidence of them watching online pornography, threatening to send the footage to their friends and family.
Those affected have received an email in which their own password is included in the subject line - obtained from historic data breaches of popular websites.
Personal details are uploaded into a large number of email templates, in the hope that some will respond to the demands made.
Millions of people could be affected by the scam, as they are often unaware that their data has been compromised.
Detective Constable Mark Agnew of Kent Police’s Cybercrime Unit said: "The people responsible for these scams email large numbers of people at a time, including those who do not visit pornographic websites. It is therefore doubtful they have the evidence they claim they have.
"It is, however, understandable that some people will be concerned about receiving this type of email, but paying only highlights that you are vulnerable and can be targeted again.
"The internet is an incredible resource but comes with its own set of unique dangers that we all need to be aware of. By following just a few simple measures we can protect ourselves from those who misuse technology in order to benefit from the misery of others."
Kent Police's top tips for avoiding online fraudsters
1 If you receive a threatening email, do not be rushed or pressured into making a decision.
2 Change your password immediately and reset it on any other accounts you have used the same one for.
Always use a strong and separate password. Whenever possible, enable Two-Factor Authentication (2FA) to add another layer of security.
3 Do not email the fraudsters back.
4 Always update your anti-virus software and operating systems regularly.
5 Cover your webcam when it is not in use.
6 Use the tool haveibeenpwned.com to identify if any of your accounts have been compromised due to data breaches of companies or services that you use.
7 Report any incidents to Action Fraud by calling 0300 123 2040.