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A good spell in the first half at Fleetwood pleased Peter Taylor but he knows his Gillingham team need to sustain it to start winning games.
With no wins from their last eight games the Gills have sunk to joint bottom in League 1.
“We need to play like we did in the first half but we need to finish it off with a goal,” he said.
“It’s a very easy thing to say but it’s probably more of a difficult thing to carry out.
“I am not complaining about the players’ workrate, I think they are working as hard as they possibly can, but at the moment we are not good enough at the minute to get a win and that’s what we have to do.
“We have to earn the right to be good enough to get a win.”
Taylor felt his team were over-complicating it in the second half at Fleetwood.
He said: “Maybe people tried a bit too hard, trying to hit the fantastic ball, whereas I think maybe the simple ball might have been a better option.
“Sometimes that happens when it is not going as well as you want. Some people all of a sudden want to take too much responsibility.”