To earn the status of Literacy Star, school children must show that they actively engage in initiatives that promote literacy skills. For example, a group of pupils, such as a school council or library monitors, might start a book club, design a promotional poster, create a newsletter that highlights book week, organise a public speaking competition or present the importance of home reading to an audience of parents.

Adults connected to their school community can also become Literacy Stars through mentoring or helping pupils to achieve their literacy goals in other ways. This is appropriate for teaching staff, support staff and governors.

Kirsten Collins, one of the scheme's literacy leaders, said: "We would like to encourage you to get behind the children in your school and get them to develop their Literacy Star ideas. Teachers and support staff can really help to bring those initiatives to life in the classroom. For the best projects and ideas, you could win limited edition Literacy Stars T-shirts!"

To find out more, visit www.kmcharityteam.co.uk.