Home   News   Digital archive   Article

Closing the gender gap

WHEN it comes to buying that perfect home, opinions of what really counts can be divided.

Views of men and women can often be so different that arguing on viewing trips and the eventual falling through of a sale is all too common.

Emily Aklan of Property Psychology has been helping people buy property for more than 15 years.

"I have worked with many single men, single women and couples in my career and have found that what is really important to male buyers is often the last thing a female purchaser considers," she said.

"Men and women, I believe, naturally have different priorities; men take on the role of hunter-gatherer while a woman’s priority quite often is providing a warm, safe environment for her family. These attitudes certainly do translate into the world of purchasing property in my opinion."

Men want outside spaces like garages or sheds whereas women wanted fitted wardrobes or alcoves.

However, Emily added that the number of single property purchasers had increased and single buyers, male or female, were being forced to consider both practicality and aesthetics to make a successful purchase.

For information or advice contact Property Psychology on 020 8368 7217 or e-mail info@aklanpp.com.

Close This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies.Learn More