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Opinion

Dreamland’s tie-up with Live Nation has seen the Margate venue become Kent’s best live music arena

By: Chris Britcher cbritcher@thekmgroup.co.uk

Published: 05:00, 10 August 2024

If you ever wonder about the power of music, then look no further than Dreamland in Margate.

When Dreamland reopened back in 2015, trading as a ‘vintage’ funfair it was great to have it back. Far better the site, just across the road from the town’s glorious stretch of beach, was used for its historic purpose than become, say, a load of housing.

Dreamland struggled when it was first revived - but now it is in its groove. Picture: Dreamland

But its limitations in a world of whizz-bang rollercoasters and extravagant experiences elsewhere were clear to see. It made its ensuing struggles one of the least surprising aspects of its revival. By the end of the year it had its big relaunch to such a fanfare, it was in administration.

As it struggled to find its feet someone had the idea of staging live music. It may have proved to be the venue’s eureka moment because this summer it has fully emerged as Kent’s premier live music venue.

The Scenic Stage may not be huge, but the bowl into which it plays offers space for 6,500 people and ringed with food and drink stalls it creates a remarkably intimate atmosphere.

Last year’s line-up was decent but this summer’s has underlined it as a musical pleasure palace. From Madness to Simple Minds, Nile Rodgers to Bryan Adams - big names more familiar with selling out the O2 Arena. Yes, all have played in the county in the past, but as the tip of a sizeable musical offering iceberg, it has cemented Dreamland as Kent’s go-to outdoor music space.

It’s got an established stage which bands can plug straight into and the infrastructure is smooth and well organised. There are even extra train services to get everyone home after the show (and the station is a five-minute walk away). It’s something of a win-win all round.

Suede were just one of the many big names to swap arenas for the Scenic Stage at Dreamland this summer. Picture: Barry Goodwin

Little wonder, perhaps, so few other major outdoor shows have taken place this summer elsewhere in the county. I’ve not missed reading post-show headlines where long queues in the car park as punters try to get home over-shadow what happened on the stage.

So while there were more than a few eyebrows raised when a subsidiary of entertainment giant Live Nation took a controlling stake in the venue at the end of last year - those concerns would appear to have been unfounded.

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The thrill-seekers still have an array of rides to enjoy - music-lovers have enjoyed a stellar summer line-up of big names.

While there have admittedly been some issues with events aimed at a younger crowd - with sadly tragic consequences in one instance - most of this summer’s shows have attracted a much older audience.

It thankfully means you’ve only got to contend with some dad dancing rather than ferocious moshpits (Limp Bizkit excluded).

It does all rather point to a different approach required down the road at the mothballed Winter Gardens - but if that can come up with a winning formula too, Margate’s entertainment credentials will be cemented once again.

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