A national clothing brand has opened a new branch on Whitstable high street.

Weird Fish launched in Whitstable this week, with a 1,106 sq ft shop offering clothing and accessories for men and women.

The new store is the second Weird Fish in Kent, after one in Canterbury opened last December.

Head of retail Richard Lancelot says Whitstable was chosen because of its “traditional coastal town qualities”.

“Our new Whitstable store marks an exciting stage in our retail journey, as we gradually expand our portfolio of stores across the UK,” said Mr Lancelot.

"Each store location is carefully considered in line with our ‘destination strategy’, as we focus on opening in places where we know our customers choose to shop.

“Whitstable is a popular staycation spot, known for its traditional coastal town qualities.”

The shop replaces the previous Joules clothing store at 40-42 High Street.